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This paragraph is from the daily blurb sent out from the carconnection.com:
Saturn Dealers Told to Lay Off Sky Markup
High demand for a new vehicle has often led dealers to add a high markup over sticker price. And that's reportedly been the case with two of General Motors' recent hits, the Pontiac Solstice and Saturn Sky roadsters. "Do those situations occur? You bet," acknowledges Saturn division general manager Jill Lajdzick. But the GM division, which has built its reputation on customer service and no-haggle pricing, recognizes the potential damage and is "counseling" dealers to stick with the sticker price. State franchising laws typically limit a manufacturer's ability to hold the line on prices. But Lajdzick notes that Saturn's unusual franchise agreement has more teeth than most dealer contracts. So those who try to squeeze a few thousand dollars more out of a Sky buyer may find themselves suddenly running short of that and other hot products. Then again, Sky has been significantly exceeding projections and is in short supply anyway, Saturn officials note. And if anything, the new, turbocharged version of the roadster is expected to boost demand even more, which could lead more retailers to throw caution - and pricing guidelines - to the wind.-Paul A. Eisenstein
Saturn Dealers Told to Lay Off Sky Markup
High demand for a new vehicle has often led dealers to add a high markup over sticker price. And that's reportedly been the case with two of General Motors' recent hits, the Pontiac Solstice and Saturn Sky roadsters. "Do those situations occur? You bet," acknowledges Saturn division general manager Jill Lajdzick. But the GM division, which has built its reputation on customer service and no-haggle pricing, recognizes the potential damage and is "counseling" dealers to stick with the sticker price. State franchising laws typically limit a manufacturer's ability to hold the line on prices. But Lajdzick notes that Saturn's unusual franchise agreement has more teeth than most dealer contracts. So those who try to squeeze a few thousand dollars more out of a Sky buyer may find themselves suddenly running short of that and other hot products. Then again, Sky has been significantly exceeding projections and is in short supply anyway, Saturn officials note. And if anything, the new, turbocharged version of the roadster is expected to boost demand even more, which could lead more retailers to throw caution - and pricing guidelines - to the wind.-Paul A. Eisenstein